The building blocks of a learning culture
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The building blocks of a learning culture


The building blocks of a learning culture

July 10, 2018 Dean Maher
One day you’re on top, and the next thing you know, you’re business is dying like the next Kodak or Blockbuster.
In a super-competitive economy that’s global, it’s almost impossible for any organisation, even the giants like the ones mentioned above, to remain relevant in their marketplace. To survive, your business needs to be more agile and innovative to always stay ahead of digital disruption.

This agility isn’t achieved just by investing in the latest trending piece of technology. It starts by investing in your people as they’re your most prized asset for becoming more responsive to your competitive environment.
Knowledge has never been more valuable, so it’s essential to build a ‘learning culture’ where your employees are rewarded for continuously upgrading their skills. Unfortunately, many businesses aren’t getting this message.
Studies have shown that a lack of learning opportunities contributes to 25% of an organisation’s staff turnover. While companies that focus on providing learning opportunities for their employees experience a 37% lift in productivity.
Those numbers speak for themselves, so how do we go about building a learning culture?

Start from day one
  • The onboarding process is a golden opportunity to show new employees that you’re committed to helping them access the knowledge they need to be successful.
  • For example, your employee handbooks and induction training should be created in a way that engages new employees on their very first day.
Beyond the classroom
  • “Corporate training” is a term that makes most people yawn, but it doesn’t have to be this way. Learning opportunities come in all shapes and sizes, and best tailored to an individual's learning style.
  • Traditional classrooms, online courses, formal coaching or informal mentoring programs, as well as a range of social and gamified learning systems can be designed to keep students engaged in their learning.
Encourage shared-learning
  • There’s a wealth of free learning opportunities available to employees if they know where to look. Large amounts of high-quality material such as webinars, videos, and online articles are easily available to your employees.
  • Teams who adopt a strong learning culture are more likely to share education with their colleagues. Either by email or posting information on a staff portal and sharing it with anyone who’s interested.
Learn more about learning
  • We all respond better to choice rather than orders, so creating an environment with varied learning options is effective. Encourage your employees to provide feedback on learning programs to find out how they can be improved.
  • Ask them to write about their experience for other employees to read. Use insights that your employees give to make your learning programs more engaging, rewarding and empowering.

Ultimately, building a learning culture is about more than just updating your organisation’s value statement. It requires constant attention, but a strong learning culture will result in greater loyalty, productivity and innovation from your employees and teams.

About Dean Maher

Dean has joined Cornerstone OnDemand in 2017 to lead the company's efforts in the Australia and New Zealand region. He is part of a dynamic team who are equally passionate about using technology to engage people and drive successful business outcomes with customers... more


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